I wasn’t completely idle over my Christmas break, and was able to launch tshirtreviewblog.com today. It feels good to have accomplished that before heading back to work tomorrow, that was really my only BKE-related goal over this break. I didn’t have that much left to do, with most of the work finished in mid-December.

Instead of verbally telling someone “I saw the coolest shirt the other day…” and not being able to tell them where I found it, I can now document all the unique designs I come across and hopefully help someone find their next favorite tee in the process. If you have a chance, take a look and let me know what you think.

As always, this is an experiment and could fall flat on its face, but if it does, you’ve got a front-row seat. I noticed there were several tshirt blogs out there, but many don’t seem to be monetizing their traffic like they could. Some others used affiliate links so heavily that you can’t trust anything the writer has to say. Down the road, tshirtreviewblog.com will make use of affiliate traffic, but I think maintaining editorial integrity is important. I’ll try a number of methods to generate income with tshirtreviewblog.com, and I’ll report what works and what doesn’t.

The most important thing, I think, is that this is something I’m genuinely interested in, and would do for reasons other than money. I think that’s an important test that a lot of people don’t put their projects through. It’s not going to be fun, and it’s going to seem like a chore if you’re writing about something just because it’s a popular or profitable topic.

In the past, BKE has made all its income from eBay, and this will be the first step in diversifying that a bit. Stay tuned.